About Us
In today's image-conscious culture, attention is a precious commodity. If you can't get your prospects' attention, you certainly can't get their business. That's where CPM Group comes in. By customizing high-impact print and internet projects specifically to your objectives, we can help you get people’s attention... and their business as well.

Design is critical to your communication and marketing needs, but creativity must have a purpose. Your CPM Group-designed project will be functional as well as appealing. We’re in the make-it-easy business — CPM has the experience, equipment and expertise to turn your marketing vision into reality.

CPM also offers complete audience research to maximize your mailing. We're on line with Arbitron's Maximiser and Mapmaker. Our expertise has been noted by clients and in respected trade journals click here to see what's been written about CPM Group.


History
CPM Group officially began in 1992 and was incorporated in 1993, with one client and a sensible business plan. Since co-founders Richard (Dick) and Deborah (Deb) Downes both had 20+ years of broadcasting, publishing and promotion management experience, the company's original focus was to provide turn-key custom publications for radio stations, combining the power of direct mail with purposeful publications. These products continue to account for many of CPM's projects.

As the company grew, so did its staff and revenue. In 1995, CPM Group (Custom Publishing & Marketing Group, Inc.) welcomed a new, similarly-eponymous sister corporation (Cume ProMotions Group, Inc.) dedicated exclusively to serving broadcasters. That year also saw combined annual revenues exceed the million-dollar mark.

CPM Group’s internet initiative was launched in 2000 featuring a powerful e-mail product — ZowieMail®. Web site design, e-mail database fulfillment and content provision round out this aspect of both companies.

Cassette and CD duplication, audience/customer analysis and highly-targeted list selection are also on the menu. E-Letterz — an electronic, HTML-based newsletter — is the newest product to be launched.

Today, CPM Group has broadened its horizons to encompass print and electronic design and execution for all categories of business.


A Note About Our Site
Though the radio industry remains our primary source of business, a few cutting-edge marketing directors from other business categories have found us. We have welcomed their business. At any reference in this web site that might seem to give preference to a broadcast facility, you can be assured that we can offer a unique approach to marketing any business category... including yours!


© 2003 Custom Publishing
& Marketing Group, Inc.